Nora works as an Operating Market Assistant and Team Lead at INEVO. She has previously studied marketing and brand management, and today has 9 years of experience in the industry. Nora has a great interest in B2B marketing and conversion opitmisation (CRO), and has worked for, among other things, Laerdal Medical, BankID, Pascal, EVO Fitness and Norsol. As team leader, Nora has an extra hand to help others and run projects in the future. She's curious, likes to see the bigger picture and works proactively to
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Nora Aslaksrud
Operating Market Assistant and Team Manager
Articles by Nora
Google Ads for B2B: How to create growth in a complex market
Many B2B market drivers still view Google Ads as a pure lead generator. In a market with long sales processes, complex purchases and many decision-makers, Google Ads is more…
This is ChatGPT Product Discovery
ChatGPT Product Discovery is a new feature introduced by OpenAI that allows users to detect, compare and trade products directly in the ChatGPT interface.
How to open new doors for experimentation
In this article you will learn the importance of experimentation, and how to get started experimentation to open new doors for weight in the online store.
6 simple grips for increasing conversion rate
The LIFT model is a simple but powerful tool that can help you improve and increase the conversion rate on your website. Whether you are a shop owner, a sales company, a…