Turn unrewardable advertising to profitable growth on Meta
Change the traditional ROAS setup on your Meta campaigns with a profit-driven POAS strategy for more profitable advertising.
Topic
SoMe
SOME is the abbreviation for social media and includes, inter alia, social channels such as Facebook, Instagram, Linkedin, Snapchat and Tiktok.
Topic
SoMe
How to use influences marketing and whitelisting strategically
Consumers are more sceptical than ever, and algorithms hold back the range of branded products. Getting a breakthrough in social media has become much harder than before, so how…
Get started UGC for social media (user generated content)
User generated content (UGC) is content created and shared by your customers. These may be images, videos, reviews or post-posts on social media. UGC has become an important way…
5 inputs to your paid social media strategy
Upgrade ads with creative design, use micro-influence content, and focus on TickTok for better engagement. Raise your social media strategy!
This is how Advantage+ will change the way we work with Facebook advertising.
Learn about Meta's new tool Advantage+ and how to use this form of promotion maximum.
ChannelBattery: Which ad channel gives most messages?
Vertical video ads have taken the marketing world with storm, but which advertisement channel really gives the best results?
Which of Cildini’s influence principles gives most of the notifications?
What worked best in our creatives to get the most notifications to our newsletter?
Is it a good idea to advertise on Facebook?
Do you wonder if it's worth advertising on Facebook? It is almost impossible to calculate a clear cost picture for advertising in social media. Yet there are a few factors that…
The complete Snapchat Advertising Growth Wizard
Are you one of those who seems Snapchat seems to be an interesting ad platform, but have never quite managed to get started? Or have you ever been curious whether it's the right…
Clubhouse: The first sound-based social network
Clubhouse is the first audio-based social network. At clubhouse you find people who talk about things you're interested in. You can listen to experts and you can participate in…
The five main trends in social media in 2021
New Year, new opportunities! Looking for opportunities to increase the presence and quality of content in social media? Now is the time to look at what options can take your…
How to increase sales with always on ads on Facebook
Do you wonder how to market your own business? Do you trust that the market budget will go to campaigns with varying results, or do you have problems selling goods at full…
Thoughts of TickTok after 1 million equals and 11 viral videos
My name is Marte Ravn Tovik, next to the part-time job in INEVO, I run Tailored Soap, where I produce and sell handmade soaps, as well as skin care and bathing products. I've…
How to avoid disturbing the learning phase on Facebook?
The learning phase is the period during which Facebook learns and optimises your advertising set as best as possible. This means that most ad sets have less stability and a…
8 tips to increase the range on Instagram
Do you want to target and convert new target groups into your business, but are you struggling to increase the scope of organic records on Instagram? In this article I will give…
6 trends in social media worth investing in 2020
We've been going into a new year, and with a new year, new trends and new opportunities to do it even better than we did last year. In the December month, the inbox is filled…
Maximize Instagram conversions
Instagram is in strong growth as both ad platform and social networks. These two go hand in hand, and paid content neither limits nor ignores user experience. This is one of…
Get started with Instagram advertising!
Instagram is the leading social medium for visual content, and is constantly growing. The app has over one billion active users per month, half of whom uses the app daily. As ad…
Snapchat Advertising
More and more companies are using Snapchat as a digital marketing channel. The platform is suitable for spreading brand messages through creative solutions and formats. Is this…
Beginner Guide to LinkedIn Advertising
Do you run a business in the B2B market, but are we struggling to find out how to reach new potential customers? It may be difficult to know how to reach customers in a B2B…